Privacy Policy

777pub Privacy Policy – Your Personal Data Protection

Your privacy is our priority. This document clearly explains how 777pub collects, uses, stores, and protects your personal information as a user of our platform.

Last Updated: 1 January 2026

Our Commitment to Your Privacy

777pub takes every aspect of your personal data protection seriously. Below are the six core principles that underpin our Privacy Policy.

Advanced Data Encryption

All personal data stored and transmitted through the 777pub platform is protected with 256-bit SSL encryption. This technology ensures your sensitive information remains inaccessible to any unauthorized party.

No Sale of Data to Third Parties

777pub has never and will never sell, rent or disclose your personal information to third parties for marketing purposes. Your data belongs to you — we only use it to improve your experience on our platform.

Strict Access Control

Only specifically authorised 777pub staff may access user data, and only when required for operational or support purposes. All access is logged and continuously monitored by our security team.

Malaysia PDPA Compliance

The 777pub Privacy Policy is built in compliance with Malaysia's Personal Data Protection Act 2010 (PDPA). We ensure every aspect of how we handle your data meets the legal requirements in force in Malaysia.

Full Control in Your Hands

You have the right to access, correct, delete or request a copy of your personal data at any time. Our privacy team is ready to help you manage your personal data through 777pub's official support channels.

Easy Unsubscribe Options

If you do not wish to receive marketing communications from 777pub, you may opt out at any time through your account settings or by contacting our support team directly.

Important Note: This Privacy Policy describes the personal data handling practices of 777pub. By using our platform, you agree to the terms set out in this document. Please read it carefully and contact our team if you have any questions.

1Introduction and Scope of This Policy

777pub ("we", "our platform") respects the privacy of every user who uses our services. This Privacy Policy explains in detail how we collect, use, store, share and protect your personal information when you interact with the 777pub website and mobile app.

This document was drafted in accordance with the requirements of Malaysia's Personal Data Protection Act 2010 (PDPA) and the highest international privacy standards. We are committed to ensuring that every piece of information you share with us is handled with full responsibility, transparency and security.

This Privacy Policy applies to all users of the 777pub platform, including website visitors, registered members and any party that interacts with our services in any way. It should be read together with Terms and Conditions which forms part of the overall agreement between you and 777pub.

2Types of Personal Data We Collect

777pub collects your personal information through several means — directly when you register or use the platform, automatically through tracking technologies, and in some cases through legitimate third-party sources. Below are the full details of the data we collect:

Data Category Example Information How It Is Collected
Identity Information Full name, date of birth, gender, identification card number Account registration, KYC
Contact Information Phone number, email address, mailing address Account registration
Financial Information Bank account number, bank name, e-wallet information Deposit/withdrawal process
Technical Data IP address, device type, web browser, operating system Automatically during use
Activity Data Game history, betting records, transaction logs Automatically during use
KYC Data Copies of identification documents, verification selfie Identity verification process

We only collect data that is genuinely necessary for the operation of the platform. We do not collect sensitive information such as your health data, religious beliefs or political views.

3How and Why We Use Your Data

777pub uses collected personal data solely for legitimate, clearly stated purposes. We do not use your data for any purpose unrelated to the operation of our platform.

The primary purposes for which we use your personal data are as follows:

  • Account Management: To create, verify, and manage your user account, including the identity verification (KYC) process required by financial regulations;
  • Transaction Processing: To process deposits, withdrawals, and all financial transactions you carry out on the platform securely and efficiently;
  • Security and Fraud Prevention: To detect and prevent fraudulent activity, money laundering, and any unauthorized access to your account;
  • Customer Support: To provide technical support and resolve any issues or inquiries you raise with our support team;
  • Service Improvement: To analyze aggregated usage patterns in order to improve the functionality, design, and performance of the 777pub platform;
  • Marketing Communications: To send you promotional offers and platform updates — only if you have consented to receive them;
  • Legal Compliance: To fulfill our obligations under applicable Malaysian law, including financial reporting and anti-money laundering requirements.
Our Guarantee: Your data will not be used for automated decision-making that negatively affects you without human intervention and appropriate notice.

4Data Sharing and Disclosure to Third Parties

777pub takes a very cautious approach when it comes to sharing your personal data. We do not sell or disclose your information to third parties except in the following limited and controlled circumstances:

  • Payment Service Providers: Transaction information that must be shared with payment processors such as FPX, DuitNow, and e-wallet providers to complete your transactions;
  • KYC Service Providers: Identity verification information is shared with trusted third-party KYC verification platforms to meet regulatory requirements;
  • Authorities and Law Enforcement: We will disclose the required information when mandated by law or a valid court order;
  • Business Transfers: In the event of a merger, acquisition, or asset sale, user data may be transferred to the new entity, with prior notice given to affected users.
Please Note: All third parties receiving your data from 777pub are bound by strict confidentiality agreements and are required to uphold data protection standards equal to or higher than our own.

5Data Security Measures We Practice

The security of your personal data is more than a promise — it is an ongoing investment that 777pub takes seriously. We implement multiple layers of technical and organizational safeguards to ensure your data remains protected at all times.

  • 256-bit SSL Encryption: All communications between your device and 777pub servers are secured with industry-grade SSL encryption, ensuring data cannot be intercepted in transit;
  • Two-Factor Authentication (2FA): An additional layer of protection for account login that requires verification via SMS or an authenticator app alongside your password;
  • 24/7 Monitoring: Our cybersecurity team monitors systems continuously around the clock to detect any suspicious activity or emerging threats;
  • Data Segregation: Sensitive data such as financial information and KYC documents are stored in a separate environment with distinct access controls;
  • Regular Security Audits: 777pub conducts regular penetration testing and security audits by independent experts to identify and address any system vulnerabilities.

While we take all reasonable precautions, no security system can guarantee 100% protection against every threat. Should a data breach occur that affects your information, we will notify you within the timeframe required by applicable law.

6Use of Cookies and Tracking Technologies

777pub uses cookies and similar tracking technologies to enhance your experience on our platform. Cookies are small text files stored on your device when you visit our website.

We use the following types of cookies:

  • Essential Cookies: Required for core platform functions such as login, session verification and security. These cookies cannot be disabled;
  • Performance Cookies: To collect information about how you use our platform, helping us improve website performance and loading speed;
  • Functional Cookies: To remember your preferences such as language, display settings, and login details to provide a more personalized experience;
  • Analytics Cookies: Helps us understand aggregated, anonymized usage patterns for the continuous improvement of our platform.
You can manage and delete cookies through your web browser settings. However, disabling certain cookies may affect the functionality of some areas of the 777pub platform.

7Your Rights as a User

Under Malaysia's Personal Data Protection Act 2010 (PDPA), you have certain rights regarding your personal data held by 777pub. We respect and facilitate the exercise of these rights:

Right of Access

You have the right to request a copy of all personal data we hold about you at any time.

Right to Rectification

If your data is inaccurate or out of date, you have the right to request that we correct it promptly.

Right to Erasure

You may request the deletion of your personal data, subject to data retention requirements set by law.

Right to Object

You may object to the processing of your data for direct marketing purposes at any time.

Right to Data Portability

You have the right to receive your data in a machine-readable format for transfer to another provider if you wish.

Right to Restriction of Processing

In certain circumstances, you may request that we restrict the processing of your data while a query is being resolved.

To exercise any of the rights above, please contact our privacy team via live chat or support email. We will process your request within 14 business days.

8Data Retention Period

777pub retains your personal data for as long as your account is active or as long as necessary to fulfil the purposes stated in this Privacy Policy. Following account closure, we will retain your data for the periods required by Malaysian law:

  • Financial transaction and KYC records: Minimum 7 years from the date of the last transaction, in accordance with anti-money laundering legal requirements;
  • Communication and customer support logs: 3 years from the date of the relevant communication;
  • Platform analytics and usage data: 2 years in anonymised aggregate form;
  • Marketing data and communication preferences: Until you withdraw consent or close your account.

Once the designated retention period expires, your data will be securely deleted or permanently anonymized so it can no longer be linked to your identity.

9Children's Privacy and Protection of Young Users

777pub is a platform intended exclusively for adults aged 18 and above. We do not knowingly collect, store or process any personal information from individuals under the age of 18.

Child Protection: If we detect that personal information belonging to an underage individual has been collected without proper age verification, we will delete that information immediately and terminate the associated account. Parents or guardians who suspect unauthorised use by a child under their care are advised to contact our team immediately.

10Privacy Policy Amendments and How to Contact Us

777pub reserves the right to update or modify this Privacy Policy from time to time to reflect changes in our practices, legal requirements or service improvements. Any significant changes will be communicated to you via an in-platform notice or email at least 7 days before the changes take effect.

The "Last Updated" date at the top of this page will be revised whenever changes are made. We encourage you to review this Privacy Policy periodically to stay informed about how we handle your information.

If you have any questions, concerns or complaints regarding this Privacy Policy or how we handle your personal data, please contact the 777pub privacy and support team via the 24-hour live chat available on our platform. We are committed to addressing every query seriously and within a reasonable timeframe.

24/7 Privacy Support: Our Privacy Officer team is available to assist you at any time. Contact us via the in-platform live chat for immediate assistance regarding your data privacy.

Ready to Play Safe and Secure?

Your personal data is fully protected at 777pub. Register today and enjoy a safe, fair and transparent online entertainment experience alongside more than 500,000 members in Malaysia.

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